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Coca-Cola Foodmarks officially opened its doors in Vigan City last December 10, 2024, marking the final launch of its regional epicenters for this year. Following the resounding success of the Binondo and Iloilo launches, this launch in Vigan, a UNESCO World Heritage City, celebrates the rich and diverse showcase of Ilocano flavors, blending indigenous taste with Spanish colonial influences.
The city is renowned for its iconic dishes such as bagnet (crispy pork belly), Vigan longganisa (garlicky sausage), and the unique Ilocos empanada, which features a crispy orange wrapper filled with unripe papaya, egg, and longganisa. Beyond these staples, local markets and eateries serve lesser-known specialties like sinanglao (a hearty beef organ soup), pipian (a chicken stew with rice and annatto), and the vegan-friendly dinengdeng (a vegetable stew flavored with fermented fish or shrimp paste).
Traditional recipes often highlight the use of local ingredients like sukang Iloko (Ilocano vinegar) and seasonal vegetables, embodying the resourcefulness and creativity of Ilocano cooks. These dishes reflect the region’s emphasis on simplicity and authenticity, making Vigan a must-visit culinary destination.
As the year ends, Coca-Cola Foodmarks is poised to continue its journey of celebrating food, culture, and connection across the Philippines with that ice-cold Coke to complete your meal time.
Embark on an epic culinary journey with Coca-Cola Foodmarks. For more information and updates, visit cocacolafoodmarks.timeout.com or the official pages of Coca-Cola Philippines: Facebook, Instagram, and https://www.coca-cola.com/ph/en.
About Coca-Cola Philippines
Coca-Cola has been refreshing Filipinos and making a difference in the Philippines for 112 years. The Philippines was Coca-Cola’s first market in Asia to begin local bottling operations. Today, the Coca-Cola system in the Philippines has evolved into a total beverage company, offering a diverse portfolio of brands in its beverage portfolio and employing over 10,000 Filipinos in 18 manufacturing facilities and more than 60 distribution centers and sales offices nationwide. As part of its long-standing commitment to the country, Coca-Cola supports safe water access programs in over 250 communities, empowers women entrepreneurs nationwide through training and peer mentoring, and supports packaging collection and recycling under its global World Without Waste initiative.
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