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In celebration of Mother’s Day, Ford Philippines takes a closer look at how a daughter discovers her mom’s role in her life
Mother’s Day is one of the most celebrated occasions in the Philippines. And why not? During this special day, we honor and pay tribute to our mothers and the special roles they play in our lives. They run the household and provide guidance and care no matter how old we become.
Ford Philippines joins the celebration this year with a special video that documents the daily routine of a mother and her daughter. Together, they share bonding moments at home and inside the reliable Ford Everest during their regular commute to work and school.
During one of those drives, the daughter posed a seemingly simple question to her mom, “Ma, what can’t you live without?” The daughter was inspired by the response that made her pen an award-worthy essay that honors the true light of her life – her mom.
“This heartwarming video shows the ways we see our mothers’ role in our lives,” says Kat Kuan, marketing director, Ford Philippines. “We’re proud that during these precious moments between a mother and her daughter, the Ford Everest makes the journey enjoyable, safe, and comfortable. We hope that through our Mother’s Day video, we are able to reinforce the importance of shared experiences between mothers and their children while on the road, and how a reliable SUV like the Ford Everest can truly pave the way to celebrate these milestones.”
Ford Philippines’ special Mother’s Day video will go live on May 10, Saturday, on Ford Philippines’ official Facebook and YouTube channels. To know more about the Ford Everest, visit www.ford.com.ph/showroom/suvs/ford-everest/.
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.
Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company.
Ford employs about 175,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
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