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Creative Technology, a renowned leader in innovative audio solutions, recently announced its expanded line-up of audio products in the Philippines.
Featuring ground-breaking technologies that set new standards in audio quality and performance, Creative has been revolutionizing audio gears since 1981– from computer sound cards to digital music players, as well as a more improved home cinema experience.
These latest audio innovations have finally hit the Philippines. Take a look at what Creative Technology has in store for the Philippine market:
Recent product launches:
• Aurvana Ace Series: Wireless earbuds featuring MEMS-based drivers that deliver high-performance, lifelike audio, making every music track, movie, and conference call sound exceptional.
• Pebble X Series: Compact, pebble-shaped desktop speakers with a sleek design, delivering clear and powerful sound—ideal for any workspace or home office.
• Katana Soundbar Series: Named after the sword so technologically perfect in structure and so demanding in its creation, the Katana series of soundbars exhibits the same sleek sophistication and formidable strength in its design and audio prowess.
Cutting-edge technology:
• Super X-Fi® technology: Creative Technology has introduced its award-winning Super X-Fi® technology across its upcoming range of products, including TWS earbuds, premium headphones, and speakers. This expansion allows users to experience high-end multi-speaker sound on compact devices, seamlessly integrating with streaming platforms like Netflix, YouTube, and Spotify.
• LE Audio: As a leader in audio technology, Creative Technology blazed a new path with LE Audio, featuring enhanced Bluetooth audio performance with lower power consumption, improved sound quality, and new audio-sharing capabilities—ideal for users prioritizing battery life and sound quality in wireless devices.
• Smartcomms Kit: This AI-powered suite enhances online meetings with automatic microphone muting, voice detection, and noise cancellation, ensuring clear and professional communication for remote work and gaming.
• ● xMEMs Partnership: Creative Technology has partnered with xMEMS, the pioneers in solid-state fidelity, to usher in a new era of audio excellence. By integrating xMEMS’ advanced MEMS solid-state speaker technology into TWS products, Creative Technology sets to deliver unparalleled sound quality to users worldwide.
Upcoming product launches:
• Zen Hybrid SXFI: Wireless over-ear ANC headphones featuring Super X-Fi® technology, providing comfort and immersive audio for an unparalleled listening experience.
• Zen Air SXFI: Lightweight, true wireless in-ear headphones with Super X-Fi® technology, combining portability with high-quality sound.
To mark the company’s presence in the Philippines, Creative Technology is giving away three Katana soundbars (worth $500 USD each), renowned for their superior sound quality and innovative features, to three lucky winners. To enter, follow our official TikTok account, @creativephilippines. Winners will be notified via private direct messages on TikTok. The contest closes on December 31, 2024.
Explore Creative’s latest products and exclusive deals at Lazada, Shopee and TikTok or in any nationwide retail outlets of Octagon, Powermac, Datablitz, and Infoworx.
About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for driving the multimedia revolution – which established a user base of 400 million – Creative drives digital entertainment with cutting-edge audio solutions that include premium wireless speakers, wireless headphones, powerful audiophile-grade digital amplifiers and next-generation home-theatre systems. Aiming at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets, Creative continues to reinvent the Sound Blaster, with its ground-breaking Sound Blaster Roar series and USB-audio class of products such as the Sound Blaster X7.
In 2016, Creative unveiled the X-Fi Sonic Carrier: a brand-new concept in hi-res audio and video delivery for home entertainment. This technology powerhouse dubbed ‘the soundbar of the gods’ personifies the Audio of Tomorrow.
In 2018, Creative launched an all-new game-changing technology for headphones called Super X-Fi® Headphone Holography. This technology uses computational audio to recreate the listening experience of a high-end multi-speaker system in a professional studio, and delivers the same expansive experience – with the same original depth, detail, realism, and spaciousness – in headphones. Super X-Fi further uses Artificial Intelligence to compute a custom audio profile based on a person’s unique anthropometry. Super X-Fi has won multiple accolades worldwide, including an unprecedented 23 awards at CES 2019-2020.
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